Micron locks in 7 Tier-1 auto suppliers | 3-to-5-year deals fix memory supply and pricing in advance
TL;DR
On July 16 Micron completed Strategic Customer Agreements with 7 Tier-1 auto suppliers — Qualcomm, Visteon, HARMAN, JOYNEXT, DENSO, Astemo and Hyundai Mobis — locking in DRAM/NAND supply and pricing over 3-to-5-year deals.
Micron announced on July 16 that it has completed Strategic Customer Agreements (SCAs) with seven global Tier-1 automotive suppliers and ecosystem partners: Qualcomm, Visteon, HARMAN, JOYNEXT, DENSO, Astemo and Hyundai Mobis. The deals lock in long-term supply of memory and storage for connected, intelligent vehicles, building certainty around supply and pricing to support technology development, qualification and production capacity for future vehicle platforms.
The agreements cover in-vehicle infotainment, advanced driver-assistance (ADAS) and connectivity systems, supplying the DRAM and NAND storage that AI platforms depend on, over contracts spanning three to five years. Micron says the aim is to improve visibility for production planning and deepen collaboration on future memory needs. These SCAs are part of the batch Micron disclosed on its fiscal Q3 2026 earnings call.
Cars are moving toward software-defined, AI-driven architectures, pushing demand for advanced memory and storage higher, so chipmakers are racing to weld long-term supply relationships in place. Micron CEO Sanjay Mehrotra's line: memory and storage are the key enabling technologies for the intelligent experiences consumers want. HARMAN, a Samsung subsidiary, signed on this time too.
Against a backdrop of rising storage prices and memory shortage, automakers are choosing not to bet on the spot market, and instead fix supply and pricing years ahead in one negotiation.
via Interesting Engineering / Micron
The agreements cover in-vehicle infotainment, advanced driver-assistance (ADAS) and connectivity systems, supplying the DRAM and NAND storage that AI platforms depend on, over contracts spanning three to five years. Micron says the aim is to improve visibility for production planning and deepen collaboration on future memory needs. These SCAs are part of the batch Micron disclosed on its fiscal Q3 2026 earnings call.
Cars are moving toward software-defined, AI-driven architectures, pushing demand for advanced memory and storage higher, so chipmakers are racing to weld long-term supply relationships in place. Micron CEO Sanjay Mehrotra's line: memory and storage are the key enabling technologies for the intelligent experiences consumers want. HARMAN, a Samsung subsidiary, signed on this time too.
Against a backdrop of rising storage prices and memory shortage, automakers are choosing not to bet on the spot market, and instead fix supply and pricing years ahead in one negotiation.
via Interesting Engineering / Micron
